HELLO,

We Are Brave Hardy

Our mission? To gear you up for life outside—no shortcuts, no compromises. Every piece we select is built to face the wild head-on. Whether you're scaling rugged peaks or navigating untamed wilderness, our top-tier outdoor gear has your back. Ready for the unexpected, prepared for the unpredictable. Because out there, in the raw beauty of nature, you need gear that stands as tough as you do.

Forged by Humans

After selling Yuppiechef in 2021, we knew our next chapter had to be something bold, something that would push us into uncharted territory. Enter Brave Hardy - an outdoor distribution and retail company we launched in 2023.

At Brave Hardy, we carry that same commitment to quality and service that defined our work with kitchenware. But now, we’re taking it outside - where the possibilities are endless, and the journey never stops.

Join us and our team as we build a premium outdoor brand designed to inspire, equip and elevate every outdoor adventure.

The wide skies are calling.

– Shane & Andrew